Branding and Design Direction
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Bans Off Our Bodies

Bans Off Our Bodies

Bans Off Our Bodies was started by Planned Parenthood in 2019 in response to abortion bans sweeping across the country. We needed a campaign that felt like it could carry a movement so we opted for strong protest inspired photography and hard edged megaphone shapes that could be used as an amplified rallying cry. Bans Off has grown into a cultural movement that has appeared everywhere from rallies in the streets, music festivals, late night tv and news programs, and social media.

Role: Design Director, Designer.

Team

Sarah Sandman (Creative Director), Theresa Darlington (Video Director), Marcus Stephens (Web Designer), Adriana Morales (Creative Producer), Danielle Mulein (Creative Project Manager), Kendra Elliott (Motion Graphics).

In the media

The Bans Off Our Bodies brand has made it’s way to front page news, billboards in Times Square, music festival stages, and red carpet events.

National day of action

With the impending case at the Supreme Court that would end up deciding the fall of Roe v. Wade, Planned Parenthood partnered with MoveOn, UltraViolet and Women’s March to organize the May 14th Day of Action in 2022. In order to show up in solidarity, we had to reimagine our color palette to be inclusive of three partner orgs which was a challenge that resulted in a strong brand iteration.